Caribbean Social Media Hub TT

Social media plays a vital role in the promotion of your brand online and faced with ever increasing responsibilities as entrepreneurs and marketers you need to tackle your strategy with full-force. Done right, social media marketing can bring remarkable success to your brand or small business. You can create and share a variety of valuable content that will attract and delight new audiences and drive engagement up. We know how difficult a task it can be to manage all of your social media accounts and marketing campaigns manually. To help you with this, we’ve put together a list of our 5 top free most effective social media marketing tools that can boost your output, and help you grow your brand online. Check them out & find the best tools for you. 1. HOOTSUITE Manage all of your social media accounts from a single dashboard. Website: https://hootsuite.com Pricing: FREE Details: Hootsuite is a social media marketing tool created b...

Did you know that January 22, 2018 is the ninth annual Community Manager Appreciation Day (CMAD)? How are you celebrating the community manager in your life; that maybe you. Just a bit of background. CMAD was started in 2010 by Jeremiah Owyang , a California-based web strategist. It is “a way to recognize and celebrate the efforts of Community Managers aka Social Media Managers around the world using social media to improve customer experiences,” according to the CMAD Wikipedia page . If you have no idea what a CommunityManager no worries , the role is consistently being defined. In the last few years, the event has grown from just an idea into physical meetings worldwide. 2011 saw the first CMAD meetups, with ones held in Boston, Texas and New York. There are lots of ways to say thank you to your company’s community manager(s). Here are nine ways we came up with to celebrate CMAD. Send a tweet expressing how much you value your community manager. I like this one: “I ...

Facebook has overhauled how it ranks the posts, videos & photos that appear in its users’ News Feeds, introducing major changes designed to put what friends & family have to say first while making posts from businesses, brands & media less prominent. If you’re an organization on Facebook, you may see the popularity of your posts decrease as a result, of the changes. That includes us! The changes take effect over the coming weeks, prioritizing what your friends and family share in an effort by Facebook to help people spend time on the site in what it thinks is a more meaningful way. In short, you’ll see more posts from individuals and fewer cooking videos from brands and publications. Facebook is making the changes by tinkering under the hood, re-configuring its algorithms (again) that guess what you may be most interested in. On January 11, 2018 in a post on the company’s blog , the head of its News Feed team, Adam Mosseri, wrote that it “means we’ll show less ...

With such a large percentage of the public using social media – Pew Research Center reports 70% – businesses can't afford not to interact with customers via channels like Facebook, Twitter and other social platforms. But while you should be marketing via social media, you shouldn't necessarily be on every channel. It's important for you to invest in the platforms where you're more likely to reach and engage with your audience, but with so many social media channels to choose from, it’s hard to decide which is best for you and your business. To choose the best social media channels for you to interact with your customers, take some time to familiarize yourself with each network, how it runs and what demographics use that platform. You can start by answering these two questions before going on to the basics below that you need to know about today's most popular social media platforms. Cater To Your Audience The Way They Prefer 1. Who Is Your Audience? Pe...